Everything you need to plan, script, film, and distribute videos that grow. Hooks, scripts, shot lists, thumbnails, captions, and 11 AI prompts — one complete kit.
No fluff. Each file solves a specific, real problem that stops most creators from getting consistent results.
50 proven hook formulas across 5 psychological categories. The hook is everything — pick one before you write a single word of script.
Complete, word-for-word scripts for 8–14 minute YouTube videos. Swap in your story and examples. Ship in a day.
Shot lists for talking head, short-form, and interview formats. Print and check off as you film. Never miss crucial B-roll again.
Platform-specific caption formulas + the 3-element thumbnail system with a colour psychology guide. More clicks, every time.
11 copy-paste AI prompts for every part of your content workflow — from ideation and scripting to repurposing and editing.
A proven 5-step workflow that takes you from idea to published video, every time.
Before writing anything, pick your hook from File 01. The hook determines format, energy, and length. This one decision determines 80% of your performance.
For long-form, use the YouTube scripts as templates — swap in your story. For short-form, use the shot list structure. Use the AI prompts to generate and polish every section.
Run through the relevant shot list before filming. Print it and check off shots as you film. This single habit eliminates the #1 cause of bad videos.
Use the platform-specific formula from File 04. Each platform has a structure that performs — LinkedIn, YouTube, short-form, and Twitter all work differently.
Apply the 3-element system: emotion + contrast + 3–5 words max. Pick your colour based on the psychology guide. One thumbnail decision can 3x your click-through rate.
Specific length targets and strategies for each platform — built into every template.
Depth drives watch time
Algorithm preference
Completion rate wins
Shorter wins on Reels
Professional attention span
Text-first platform
One-time · Instant download · Lifetime access
📦 Plain Markdown files · Works in Notion, Obsidian, or any editor
Stop guessing at hooks. Stop filming without a shot list. Get the complete kit and publish your next video with confidence.
Get the Viral Video Kit — $29 →